Lisa Eldridge is a make-up artist who needs no introduction. With over two decades of experience in the beauty industry, her artistic talents have made her an indispensable figure for celebrities, art directors, photographers, editors, and fashion designers around the world.
However, it was only a matter of time before Eldridge took the next step and created her own brand. In 2018, she launched a limited-edition True Velvet Lipstick collection, which sold out in hours due to overwhelming demand. The success of this launch prompted her to expand the range of colours and formulas, leading to further launches in 2019 and 2020. And in 2021, Eldridge is set to unveil ground-breaking new product ranges that will no doubt shake up the beauty industry once again.
True Velvet Lipstick Collection: A Limited-edition Sensation
The first product launch from Eldridge’s brand was the limited edition True Velvet Lipstick collection, which was released in 2018. The collection included five iconic shades, inspired by Eldridge’s love for vintage Hollywood glamour, and boasted a highly-pigmented, long-lasting formula that left lips feeling soft and nourished.
The demand for the collection was so high that it sold out within hours of its release, demonstrating just how much people wanted to get their hands on Eldridge’s unique vision for makeup products.
Expanding the Range: Bold Colours and Luxurious Formulas
Building on the success of her initial launch, Eldridge expanded her brand in 2019 and 2020, releasing new lipsticks, glosses, and eye products. This range expansion showcased Eldridge’s creativity in the beauty industry, with shades ranging from bold and daring to subtle and understated.
One of the standout products in this range is Eldridge’s Velvet Fawn True Velvet Lipstick, which has quickly become a fan favourite. It’s a soft, matte nude shade that’s perfect for everyday wear, and its creamy formula doesn’t dry out lips like other matte lipsticks tend to do. With unique shades like this, it’s no wonder Eldridge’s brand has gained such a large fanbase.
2021 Launches: Revolutionary New Products
With new product launches set for 2021, Lisa Eldridge’s brand is set to revolutionize the beauty industry once again. Details on these launches remain tightly under wraps, but we know they will showcase Eldridge’s signature style, creativity, and innovation.
From the True Velvet Lipsticks collection to the new 2021 launches, Eldridge’s brand is a testament to her incredible talent and creativity in the beauty industry. The brand’s popularity continues to grow, with fans raving about the brand’s unique formulas, bold shades, and high-quality products.
Website: https://www.lisaeldridge.com/
Twitter: https://twitter.com/Lisa_Eldridge
Facebook: https://www.facebook.com/LisaEldridgedotcom/
LinkedIn: https://www.linkedin.com/company/lisa-eldridge/
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