Key Takeaways:
- Looper Insights provides e-commerce optimisation solutions primarily in the Film and TV industry.
- The start-up uses machine learning and visual AI tools to analyse content parity, pricing, merchandising effectiveness, packaging and piracy.
- Their services help businesses see, manage and optimise their on-demand sales.
- Looper Insights was established by Fadi Shuman, Lucas Bertrand, and Nelly Voukaki and is based in London, United Kingdom.
E-commerce businesses are constantly seeking innovative ways to optimise their operations and increase their market presence. One start-up taking a unique approach to this challenge is Looper Insights. Based in London, the Software-as-a-Service (SaaS) business primarily targets the film and TV verticals, providing insights and data to enhance e-commerce strategies.
Through machine learning and visual AI tools, Looper Insights provides businesses with actionable intelligence on variables such as content parity, pricing, and the effectiveness of merchandising and packaging. Additionally, the start-up addresses the increasing concern of piracy in the digital age, offering solutions for this persistent issue.
Looper Insights stands out from other e-commerce optimisation platforms on a number of fronts. First, its focus on the film and TV industry is a targeted approach that demonstrates an understanding of the industry’s unique dynamics. The start-up is also differentiated by its use of machine learning and visual AI tools. This technology aids in the provision of data-driven insights that are indispensable for businesses in the modern, digital economy.
Furthermore, the range of aspects the platform can analyse – from merchandising and packaging effectiveness to pricing intelligence – provides a comprehensive picture that can guide strategic decision making. The added feature of addressing piracy in the e-commerce space further differentiates Looper Insights, confirming its holistic approach to e-commerce optimisation.
The future is bright for Looper Insights and the industry it aims to help. By leveraging the power of AI, the start-up is set to become a valuable tool for film and TV businesses looking to improve their e-commerce strategies. As other sectors recognise the potential value of such a service, it’s conceivable that Looper Insights might eventually broaden its focus and cater to a wider range of industries.
For more information on Looper Insights, visit their website and view their company profile on LinkedIn. Despite the ongoing challenges in the global economy, the innovative approach taken by this start-up promises exciting times ahead for e-commerce optimisation in the film and TV industry.
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