Is Augmented Reality Gaming The Next Big Leap In Mobile Applications?

1 min read

Key Takeaways:

  • LoveShark, a UK startup, is leveraging the potential of Augmented Reality (AR) in the gaming industry.
  • Distinguishing itself through interactive and social-friendly games, LoveShark develops AR apps enriched with a unique user experience.
  • Their flagship game, laserDRAW, allows friends to interact in a funnier, 3D immersive environment.
  • Experts suggest that AR gaming like LoveShark’s laserDRAW could be the next big thing in mobile applications.

Augmented Reality (AR) – this technology, which integrates digital information with the real world, is transforming various sectors, and the gaming industry is no exception. Amid several startups aiming to carve a unique niche in this domain, a London-based company is causing waves. The pioneering startup in spotlight today is LoveShark.

Founded by Sam Weekes and Tara Reddy, LoveShark capitalises on the real-world environment and combines it with an immersive gaming experience. LoveShark’s first offering, the laserDRAW game, is a perfect example that turns your phone into a laser to draw, making gaming more social and fun.

One of the major points distinguishing LoveShark from others in the saturated gaming market is its augmented reality innovations. Their first game, laserDRAW, is more than a mobile game. It’s an AR experience that lets you draw in mid-air against the clock while your friends guess, or even create 3D masterpieces solo. This interactive approach to gaming sets LoveShark apart, providing a unique, fun-filled experience for users.

LoveShark is also capitalising on the rising trend of social gaming. With laserDRAW, you’re not quietly sitting in a corner playing a game. Instead, the game involves friends, making each gaming session a hilarious social gathering of sorts. These user-focused offerings establish LoveShark’s unique place in the industry.

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As the adoption of AR technology accelerates, LoveShark is poised for significant growth. Their unique, user-centric gaming experience could set new standards for the industry. If the successes of Pokemon Go and its likes are anything to go by, it would not be surprising if augmented reality is the next big leap in mobile applications.

In conclusion, LoveShark shows strong potential in the AR gaming market with innovative offerings like laserDRAW. We eagerly look forward to seeing this startup’s influence in making AR gaming mainstream. Follow LoveShark’s journey on their
Twitter and check out
their website for more information about their offerings.


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