Key Takeaways:
- Get Groomed is revolutionizing the beauty tech industry with mobile male grooming services.
- The startup’s unique business model differentiates it by convenience, personalised service and flexibility.
- Anticipated expansion in the future for Get Groomed, presenting opportunities for growth in UK Beauty Tech.
It is not uncommon to see trends from other countries influencing consumer behaviour in the UK. One of those trends, mobile male grooming, is sparking new innovations in the beauty tech sector. A shining example of this is the London-based startup Get Groomed. Launched in 2017 by founders Julien Callede, Camille Chulick, and Guillaume Languereau, Get Groomed is a tech-fuelled beauty company that brings top-notch barbering services right to the customer’s doorstep.
Get Groomed operates on a simple yet powerful mantra; “Your Style. Your Place. Your Time”. Addressing the hassles of trips to the barbershop and long waiting times, Get Groomed adds a layer of unprecedented convenience in the market, breaching the gap between the traditional barbershop experience and customers’ ever-growing need for comfort and flexibility.
What sets Get Groomed apart from other startups is its innovative use of technology to deliver personalized services, nonpareil. Eluding the rigidity of a physical location, and the constraints that come with it, Get Groomed endeavours to tailor experiences to individual preferences through scheduling flexibility, location convenience and style customization. Customers can conveniently connect with mobile barbers in their area and schedule appointments for grooming services that fit their style, location and preferred time.
Furthermore, Get Groomed isn’t merely a grooming service provider. It is a platform that builds connections between professional barbers and customers, making it a two-sided marketplace acting as a catalyst in fostering freelance entrepreneurship amongst skilled barbers in the UK.
The future of Get Groomed and the mobile male grooming industry in the UK appears positively promising. With more men becoming conscious about their grooming and appearance, an increasing number of customers are likely to turn to convenient, personalised services like Get Groomed. As more people prefer digital experiences and contactless services due to COVID-19, there are ample reasons to believe that mobile male grooming will continue to flourish.
Stay updated with Get Groomed by visiting their website. You can also follow their journey on their Facebook, Twitter and LinkedIn pages.
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