Emerging Markets Revolution: How is Retail Tech Disrupting Traditional Informal Economy?

1 min read

Emerging markets around the globe are witnessing a retail revolution led by innovative technology platforms that aim to disrupt and transform the traditional informal economy. One such trailblazer is Boost Technology, a financial Business-to-Business (B2B) commerce platform based out of London, England.

Operating in a trillion-dollar informal economy, Boost offers a revolutionary solution for distributors, providing adaptive services across multiple languages, currencies, and channels. Offering multiple catalogues and prices, Boost’s platform acts as a bridge connecting informal markets to the digital economy.

Key takeaways:

  • Boost Technology is an innovative London-based startup that disrupts traditional informal economies by offering an adaptable B2B commerce platform.
  • The company serves distributors operating in a trillion-dollar informal economy, providing services across multiple languages, currencies, and channels.
  • Boost’s technology aims to empower businesses by connecting informal markets to the digital economy.

What separates Boost Technology from the crowd is its insightful focus on the untapped potential of informal economies and its dedication towards empowering businesses with adaptive technology. Founded by Isaac Aidoo and Joseph Kuvor, the firm is all about listening, learning, building, and iterating on a shared platform, and as the name suggests, giving a ‘boost’ to businesses operating in the informal economy.

True to its aim, Boost’s single yet dynamic platform helps in navigating the complexities of different markets, minimizing barriers and disruptions, and promoting a fluid financial commerce. This adaptability is a key asset in the ever-evolving markets it serves.

As we move forward, the future looks promising for Boost Technology. By connecting the unconnected, the company is well-positioned to pioneer the revolution of retail tech in emerging markets. With a robust and flexible solution, Boost has the potential to redefine the norms of commerce in the informal economy and associate it with the mainstream businesses.

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The industry too, mirrors the potential for immense growth and transformation, with technology as its driving force. The informal economy, which was once viewed as a challenge, is now seen as an opportunity for growth and innovation, thanks to companies like Boost. As we step into this digital age, the convergence of retail technology and informal markets present exciting possibilities for the future.

Get to know more about Boost Technology by visiting its website or connecting on LinkedIn


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