From Tech to Trust: 15 London InsurTech Startups Reshaping Insurance

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The landscape of insurance is rapidly evolving with the integration of technology, giving rise to the term “InsurTech.” London, England, a global financial hub, has become a hotspot for pioneering startups that are revolutionizing the insurance industry. In this article, we’ll showcase 15 remarkable InsurTech startups in London, each bringing unique innovations to the table.

Laka: Pioneering Green Mobility Insurance

Laka stands out as a leading global insurer focusing on Green Mobility. Founded by Ben Allen, Jens Hartwig, and Tobias Taupitz, Laka’s innovative approach merges technology and sustainability, catering to the needs of modern environmentally-conscious consumers.

AkinovA: Redefining Risk Trading

AkinovA, founded by Henri Winand and Jean-Michel Paul, is an electronic marketplace dedicated to the transfer and trading of (re)insurance risks. This platform revolutionizes risk trading, enhancing transparency and efficiency within the insurance sector.

InsureX Technologies: Blockchain-Driven Insurance Solutions

InsureX Technologies, led by Cristina Dolan, Ingemar Svensson, and Mikael Olofsson, offers alternative insurance marketplace solutions through the power of blockchain technology. Their platform leverages decentralized systems to reshape the insurance landscape.

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Marshmallow: Tech-Driven Full-Stack Insurance

Marshmallow, founded by Alexander Kent-Braham, David Goate, and Oliver Kent-Braham, operates as a full-stack insurance carrier powered by technology. This startup utilizes data-driven insights to provide personalized insurance coverage to its customers.

WalletPA: Simplifying Bill Management

WalletPA, founded by Ben George and Gary Franklin, introduces a smart way to monitor monthly bills. By tracking actual spending and offering options for better deals, WalletPA empowers individuals to manage their finances efficiently.

Anorak: Your Independent Insurance Adviser

Anorak, founded by David Vanek and Vincent Durnez, offers an independent insurance advisory platform. Through tailored advice, Anorak assists individuals in making informed decisions about their life and risks.

Skyline Partners: Parametric Insurance Innovators

Skyline Partners, established by Gethin Jones and Laurent Sabatié, focuses solely on index-based parametric insurance. Their unique approach provides clients with innovative and efficient insurance solutions.

Qumata: Setting a New Standard for Underwriting

Formerly known as HealthyHealth, Qumata is setting a new standard for life and health insurance underwriting. Founded by Etienne Bourdon and Luca Schnettler, Qumata’s platform utilizes cutting-edge technology to reshape the underwriting process. IoT-Driven Commercial Auto Insurance, co-founded by Alberto Romero, Chris Clarke, and Mark Musson, merges IoT data with geospatial risk models to offer per-trip insurance premiums for commercial auto vehicles. This data-driven approach enhances accuracy and efficiency in insurance pricing.

Get Indemnity: Digitizing UK Business Insurance

Get Indemnity, led by Simon Taylor, serves as a digital insurance broker specializing in UK businesses. Their platform digitizes the insurance process, making it more accessible and efficient for business owners.

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Insurami: Innovative Real Estate Deposit Guarantees

Insurami, founded by Arnor Davidsson and Majed Chaaraoui, offers a deposit guarantee platform for commercial real estate. Their technology-driven solution simplifies and enhances the real estate insurance process.

Insurtech Insights: Keeping You Informed

Insurtech Insights is a platform dedicated to providing the latest news and insights on the digital transformation of the insurance industry. Their valuable information keeps stakeholders updated on the dynamic InsurTech landscape.

Claim Technology: Transforming Claims Processing

Claim Technology is an open innovation platform transforming claims processing in the insurance sector. Founded by Jonty Hurwitz, this startup brings technology and collaboration to streamline the claims experience.

AInsurCo: Bridging InsurTech and Finance

AInsurCo, founded by Rishav Bajaj, offers a range of insurtech, actuarial, and financial services. This startup bridges the gap between the insurance and finance sectors, offering innovative solutions.

ConnectUW: A Fresh Approach to Underwriting

ConnectUW is a reinsurance and international underwriting group that operates with an insurance ethos. While the founders’ names aren’t available, their innovative approach to underwriting sets them apart.


The London InsurTech scene is a vibrant ecosystem where innovative startups are reshaping the insurance industry. From blockchain-based solutions to data-driven underwriting and digital brokerage, these 15 startups exemplify the diversity and creativity that define the future of insurance. As technology continues to advance, we can expect these companies to pave the way for a more efficient, accessible, and customer-centric insurance landscape.

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