Revolutionising Market Research: How Can SaaS Accelerate Consulting Success?

1 min read

Key Takeaways

  • proSapient, a London-based start-up, is accelerating consulting success through its primary research platform
  • Market research and consulting are streamlined and strengthened by using Software-as-a-Service (SaaS) technologies
  • proSapient’s SaaS platform provides a single point for comprehensive and reliable primary research
  • The platform promotes collaboration among team members and can manage diligence projects well
  • As the industries grow and evolve, SaaS-based platforms such as proSapient’s, will shape the future of market research and consulting

In the rapidly evolving world of consulting and market research, startups like proSapient, based in London, are driving change and levelling up the industry. Since its inception in 2017, proSapient has become a game-changer in the consulting and market research industry by developing SaaS solutions that provide a ready access to insights from executives and SMEs across the globe.

Through its premier primary research solutions, proSapient is helping consultants and investors make informed decisions. The platform harnesses the power of SaaS to streamline and structure the otherwise cumbersome process of primary data collection and analysis, thus revolutionising the way market research is traditionally conducted.

What differentiates proSapient from the myriad of other research and consulting platforms is its user-friendly interface and its ability to provide a single point of primary research. Consultants can now quickly access the data they need, collaborate with colleagues, and manage diligence projects all in one place. Thus, the tedious and time-consuming task of sifting through irrelevant data is eliminated, resulting in an efficient research process.

Moreover, the platform’s unique ability to gather networks of insights via global consultations and surveys adds an extra layer of depth to the research. This kind of expert-driven primary research provides users with thorough and reliable data, which they can utilize to make well-informed decisions, thereby accelerating consulting success.

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Looking at the future, the implementation of SaaS technologies in the consulting and market research sector will continue to shape the way these industries operate. Greater accessibility, streamlined operations, and more accurate research are some of the advantages offered by SaaS applications, as exemplified by proSapient.

As more companies recognize the potential of SaaS, proSapient is poised to spearhead this transformation and to redefine the way consulting and market research is conducted. Find out more about proSapient on their website and follow their updates on Twitter and LinkedIn.


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